15 SEO Tips From Google’s Matt Cutts
At the recent WordCamp 2007 conference, Google’s Matt Cutts gave a presentation on Search Engine Optimization (SEO). Given that Matt Cutts seems to have taken up the mantle as Google’s unofficial/official spokesperson, paying attention to these tips should increase your changes of getting Google link juice.
Some of the tips seem straight forward and sensible, although i have to admit I don’t know why #1 and #12 are important.
- Don’t put your blog at the root of your domain.
- Name your directory ‘blog’ instead of ‘wordpress’.
- In URLs, no spaces are worst, underscore are better, dashes or hyphens are best.
- Use alt tags on images: not only is it good accessibility, it’s good SEO.
- Include keywords naturally in your posts.
- Make your post dates easy to find.
- Check your blog on a cell phone and/or iPhone.
- Use partial-text feeds if you want more page views; use full-text feeds if you want more loyal readers.
- Blogs should do standard pings.
- Standardize backlinks (don’t mix and match www with non-www).
- Use a permanent redirect (301) when moving to a new host.
- Don’t include the post date in your URL.
- When moving between hosts, wait until Googlebot and traffic begin to visit the new host before taking down the old one.
- If using AdSense, use sectioning.
- Use FeedBurner’s (now) free MyBrand feature to take control of your feeds (i.e., feed.bloggingpro.com instead of http://feeds.feedburner.com/bloggingpro/PfjF.



Comment by Cebu on 23 August 2008:
Finally i got this one, it is very helpful for some of the bloggers that some of there were not aware.
Cebu’s last blog post….The Shining Shimmering Splendor of Cebu SEO Contest